Introduction
It’s the Hyperactive Hive mind.
In the latter part of 2010 Nish Acharya was in Washington, DC, ready to go to work.
Obama had appointed Acharya as his director of the White House. Barack Obama had appointed Acharya as his director
Innovation and entrepreneurship, as well as an advisor on entrepreneurship and innovation to secretary
commerce. Acharya was assigned to coordinate with a team of 26 different
Federal agencies and more than five hundred universities to distribute $100 million
in terms of funding, which means that he was set to be the typical DC
power player: phone always on hands, messages being sent between the two
throughout the day. However, the network then broke.
A Tuesday morning, only a couple of months in his position,
Acharya was sent an email by his CTO telling him that they needed to
temporarily closed their office’s network because of computer viruses that temporarily shut down their network. “We
We all hoped that this issue was going to be solved within a few days.” Acharya told me
as I later questioned him later about when I later interviewed him about. This prediction was confirmed
The optimistic view was wildly exaggerated. The next week the undersecretary of commerce
held a meeting. The woman explained that they were concerned about the virus that was infecting
Their network came from an external power, and Homeland Security
It was recommended that the network be shut down while they trace the source of the attack.
To be sure To be safe, they also planned destroy all the laptops, computers, and
Printers, anything with chips–in the office.
One of the most significant effects of the network shut down was the fact that
Offices were unable to receive or send emails. For security reasons it was
it is difficult for them to use personal email addresses for their
administrative obstacles kept them from establishing
temporary accounts with other agencies network. Acharya along with his colleagues
We were effectively removed from the constant ping-ponging of chatter on the internet.
encompasses the majority of high-level activities in the federal government. The blackout
The trial lasted for the duration of six weeks. With a hint of humor from the gallows, they took to calling the
The day of the unthinkable when it all was about to begin “Dark Wednesday.”
Unexpectedly, the abrupt and sudden loss of email caused a certain
Parts of Acharya’s work are “quite horrendous.” Since the other government officials
The author continued to rely heavily on this tool, and he frequently worried about losing it.
important appointments or requests. “There was a prior record of information
Pipeline,” he explained, “and I was outside my pipeline.” Another issue was
logistics. Acharya’s job requires him to organize numerous meetings. He was also responsible for this
was much more unpleasant than if it was not possible to collaborate
email.
What was perhaps less anticipated However, what was surprising was the fact that Acharya’s job didn’t grind
to a complete halt over the course of to a halt for to a complete halt during these. He began to notice that he had come
Actually, he is getting better at what he does. He is unable to quickly
When he received an email with the need to ask a question, he went out his office to talk with
individuals in people in. Since these appointments were difficult to schedule the appointments, he
He also scheduled longer blocks of time to allow him to become acquainted with the
the people he met and understood the intricacies of their concerns. He was able to understand the nuances of their issues.
Acharya explained that the extended sessions proved “very beneficial” for
A new political appointee is seeking to understand the intricate nature of the federal
government.
The absence of an inbox to keep track of these meetings led to a gap
cognitive downtime – what Acharya used to call “whitespace”–to take a dive
More deeply in the literature of research as well as more deeply into the research literature and legislation pertinent to the subject
managed by his office. This is a slower and more deliberate way of thinking
The conference resulted in a couple of revolutionary ideas that ultimately set the tone for
Acharya’s agency was in operation for the whole year which came. “In the Washington
Political environment, nobody is willing to give themselves this room,” he told me. “It’s
Your brain is always twitching using the phone or checking emails–it can be a stumbling block to your creativity.”
As I spoke with Acharya regarding Dark Tuesday and its aftermath It was a great conversation.
I was struck by the number of the challenges that caused”blackout “hellish”
seemed solvable. Acharya confessed, for instance that his concerns regarding
Being out completely was eased by the simple practice of making calls
The White House each day to find out if there were any meetings that he required to attend.
Know about. It is possible that a dedicated assistant or junior player could
Handle this phone call. The second problem was meeting times,
However, this could be managed by an assistant or automated system.
scheduling system. It appeared that way, that it was possible to
keep the benefits of email blackouts while keeping out numerous
of the associated annoyances. “What do you think about this method of
Are you able to get it working?” I asked after explaining my suggestions for solutions. The line was silent.
The room was quiet for a few seconds. I had pitched an idea so preposterous–permanently
Working without email, Acharya’s brain was temporarily froze.
Acharya’s response was not shocking. The widely accepted assumption of
The modern-day knowledge work has been that email has saved us from changing the look of old-fashioned, stodgy office spaces, filled with secretaries writing messages on phones and
memos on paper that were delivered by mail carts are transformed into something more sleek and elegant.
efficient. Based on this assumption that you are overwhelmed by tools such as
If you’re using instant messenger or email It’s because your routines are unorganized:
You must run a batch of your inbox checks and switch off your notifications.
write clearer subject lines! If your inbox is getting very bad, then
Your entire company must adjust their “norms” regarding the issues
like response time expectations. The value that is the basis of the constant
Electronic communication, which is the basis of modern-day work but it’s not always
This is a question that needs to be addressed, since this could be extremely nostalgic and reactionary, just like
I am wishing for the past of the horse-drawn carriage or the romantic appeal of candlelight.
In this way Acharya’s Dark Tuesday experience was a
disaster. But what happens if this backwards? What if email wasn’t
Save knowledge, but instead inadvertently traded minor advantages
as a significant effect on actual productivity (not the frantic pace of life in the first place, but real
Results) results, which can lead to a slower growth of the economy in the last two decades?
What happens if the problems we face with these tools do not stem from easily fixed bad
behaviors and loose rules, rather, in the manner they change and
Incredibly, it changed the entire nature of our work? What could happen if Dark
Tuesday, or in other words it was not a major disaster however, it was a glimpse of the way things could go.
the most creative entrepreneurs and executives are organizing their
What will you do in the not too
-I’ve been obsessed by studying the ways in which email has broken the system for the last few years.
half decade. The pivotal turning stage in this journey occurred in the year 2016.
When I wrote my book entitled Deep Work, which went into becoming an international bestseller.
surprise hit. The book claimed that the knowledge industry was not properly valuing
concentration. The ability to quickly communicate with digital
messages is beneficial, and the frequent disruptions caused by this type of behavior is can be a problem.
It is difficult to concentrate this can have a larger influence on how we create
More valuable output than we have thought. I did not spend a lot of time working on
Deep Work trying to understand why we ended up getting lost in our inboxes
or suggesting changes to the system. I believed that this issue was in large part a result of
inadequate data. When organizations recognized the importance of
In my mind that they could easily change their actions to create an effective
priority.
I realized that I was too optimistic. When I traveled across the country
speaking about my book, having discussions with both employees and executives talking about my book, meeting with executives and employees
Writing more about these topics on my blog as well as on the pages of
newspapers such as The New York Times and The New Yorker, I came across a
A more nuanced and sombre knowledge of the current situation
the knowledge industry. Continuous communication isn’t something that is able to be incorporated into the
the way that real work is done and has been completely intertwined with how we do this work is done.
is actually accomplished, preventing simple efforts to cut down on distractions
Better habits or temporary strategies for managing such as email-free Fridays. Real
Improvement, it was evident that this would require a radical change to the way
We organize our professional activities. It became apparent that these changes would affect how
It’s not too late as email overload was a trend as a fashion
A source of irritation in the early 2000s, but it has since transformed into a much more
grave problem, which has reached the point who are suffering from it.
productivity is reduced to early mornings or even into the evenings
weekends, while their working days transform into Sisyphean combats with their
Inboxes are a unique method of accomplishing tasks.
My book was written as a way to address this problem. In order to unite, for the good of
the first time. Everything we have about how we got into the culture we are now in
continuous communications, as well as the effect it’s having on our
productivity and mental health, and to understand our most
captivating visions of what new kinds of work could be. The
the idea of a world without email was a radical idea to scare Nish Acharya off
guard. However, I’ve come to believe it’s not just possible but it’s actually
unavoidable, and my aim in my book will be to give an outline to help you achieve this
coming revolution. In order to better define what to expect from the
pages to come, we should get a better grasp of the issue we
The moment we stand.
-As email swept through the business world in the 1980s and 1990s, it
The company has introduced a new concept that was not previously seen: low-friction communications at size. This
New tool, the cost in terms of time as well as social capital to interact with
Anyone who is connected to the job you hold fell from high to nearly zero.
As author Chris Anderson notes in his 2009 book, Free, the dynamics of
the process of reducing costs to zero could be “deeply mysterious,”1
that helps to explain
Why did no one anticipate the transformations that are triggered by the arrival of the free
communication. We didn’t just shift our existing volume of voicemails,
Notes, faxes and faxes are sent to this modern, more efficient electronic medium; we
Completely transformed the workflow that decides how we
everyday efforts take place. We began to speak about our daily activities more than we did before.
like nothing else ever had before, smoothing out the large pattern of mechanical work
the activities in our lives that defined us an ongoing spread of continuous
chatter, merging with and blurring the edges of the things we were used to thinking of as
as well as the actual work we do.
A study estimates that in 2019, the average worker had sent
receiving 126 business email messages per day, which amounts to around one
messages every message every four minutes.2
A company that makes software called RescueTime
Recently, I have been able to measure this behavior by using a time-tracking program and
It was determined that the users were using email or instant messaging tools such as
Slack each six minute on average.3
An entire team of students of students from the University of
California, Irvine, ran the same experiment, observing the computer’s behavior
of 40 employees in the company’s largest during twelve working days. They discovered
that workers went through their email on average seventy-seven times the average time.
each day, with the largest user checking over 400 times per day.
4
A
A survey by Adobe found that workers with knowledge self-report
working for more than three hours per day to send and receive business
email.5
The problem, therefore, is not the tool , but the way to work it
introduced. In order to help us better comprehend this new workflow I’ll review it.
Name and definition:
It’s the Hyperactive Hive mind.
A workflow that is centered around continuous conversation that is fueled by unstructured
Unscheduled messages sent through electronic communication tools such as email
and instant messaging and instant messenger.
The hyperactive hive brain workflow has become a commonplace in
the knowledge sector. It doesn’t matter if you’re a programmer in the computer field, marketing
consultant or manager editor of a newspaper, consultant teacher, or consultant, the life is over.
focused on sustaining your organization’s continuous focus on the hive mind of your organization
conversation. It’s this process that leads us to consume more than three-quarters of our time in
Our inbox is open during the day to check on the status of messages each six minutes.
We’re all used to it however, when it’s viewed as a part of the larger context of recent
The past is a sign of an alteration in the way we work that is so radical it could be
It is absurd to let it be apprehensively ignored.
To be honest the hyperactive hive brain isn’t necessarily unwise.
One of the advantages of this process is that it’s easy and easy to use.
It is incredibly adaptable. One researcher told me, email’s innate ability to change is part of it.
The appeal was in the fact that this simple tool could be used to nearly any kind of
Knowledge work is a far less demanding learning curve than the need to master the basics of
distinct digital system bespoke to every kind of work. Unstructured
The use of conversation can also be a powerful method of identifying unanticipated
difficulties and rapidly responding quickly.
As I’ll show in the beginning of the book it’s the hyperactive bee mind
Email workflows, although natural, have been discovered to be
utterly ineffective. The reason for this failure is found in
our psychology. Beyond the small scale (say just two to three persons) it is a matter of
Unstructured collaboration just does not work with the way in which
The humans brain evolved over time to function. If your business relies on the
If you have a hive mind If you are a hive mind, you shouldn’t neglect your chat channels or inbox for all day
without slowing down the whole process without affecting the overall. This constant interaction
The hive mind is, however, dependent on you are constantly switching your focus
away from work, to talk about work, returning to work. As I’ll detail,
cutting-edge research in neuroscience and psychology uncovers that these
The mere fact that a context switch is they are only brief, result in a high price in the form of psychological
energy, reducing cognitive performance and causing an exhaustion feeling.
and decreased effectiveness. At present it is difficult to delegate tasks , or
Requesting feedback may seem like an attempt to streamline however, as I’ll demonstrate it is not.
In the long term will likely reduce productivity in the long run, which means more time and time
costs to achieve the same amount of work done.
In this initial part of my book, I’ll discuss the social aspect of
the hive brain’s work flow clashes against the circuits of socialization of our brains.
In all likelihood, you are aware of you have six hundred messages that are unread in your inbox
These messages are not important but you should are reminded that the people who sent these messages of these messages are not important, and you remind yourself that the senders of these
Have better things to do rather than sit in wait, stare at their screens, and
The frustration of the delay in your response. However, a more fundamental portion of the brain
evolved to help manage the intricate choreography of the social dynamic that have allowed our
species that have flourished so dramatically since the Paleolithic remains worried
through what it believes as being a lack of respect for by what it perceives to be a lack of respect for social obligations. In the sense of these are concerned
social networks are involved with your tribe, and members are trying to convince you to join them.
You’re paying attention but you’re not the event registers as an urgent.
The outcome of this continuous state of anxiety is the low-quality background hum
The anxiety that many inbox-bound workers have come to believe is
inexplicably, but it is an occurrence of the unlucky contradiction
between modern technology as well as our ancient brains.
The most obvious issue is why we’d ever choose to adopt a workflow that
There are a lot of negative aspects. As I will explain in the final part of Part 1.
The story of the development of the hyperactive mind is complex. Nobody knows the full story.
Then, it was decided to make it a great idea. it actually arose in a sense from its
our own choice. The belief that fast-paced communications are somehow
The term “work” is often the story that we create for ourselves
Understand sudden changes caused by complicated dynamic.
Knowing the arbitrary nature of how we are currently working, may help us to better understand
More than any other thing, it should inspire us to look for alternatives that are better. This, more than anything else, should be the reason we are here.
This is precisely what I am focusing to achieve in the second part of my book. In the second book I
Introduce a framework I refer to as Attention Capital Theory that makes a case for the creation of
workflows based on processes that are specifically designed to assist us to achieve
The most efficient use of our brains as humans, while also reducing unnecessary suffering. This
This may seem evident, but it does not conform to the conventional way of
The thought process of managing knowledge work. As I’ll demonstrate I’m driven by
concepts of the incredibly popular business marketer Peter Drucker, we tend
to see the knowledge workers as black boxes that are autonomous, ignoring the
specifics of how they accomplish their work accomplished and focusing instead on details of how they do their work and
They should be able to provide clear goals and a motivating leader. This is an error.
Potentially, there is a huge amount of productivity that is currently hidden in the information
sector. To unlock it , you’ll need more thought-through thinking about the best way to approach it.
It is best to arrange the basic purpose of collecting a set of humans.
Brains connected in networks to create the highest value possible in
the most sustainable method. It is important to note that the best solution will not involve
check email at least once at every 6 minutes.
The majority of Part 2 is devoted to a set of fundamentals that can be applied
Attention capital theory to create the workflows that power organizationalprocesses,
Teamwork, and individual effort in this direction, removing us from
hyperactive hive mind , and towards more structured strategies that steer clear of
the challenges of constant communication, as detailed in Part 1. A few of
Ideas that support these principles originate from the most cutting-edge examples of
companies are experimenting with new workflows that reduce
unscheduled communication. Some ideas can be derived from the ways of doing things that
allowed complex knowledge organizations to perform effectively in the midst of a changing world.
before digital networks.
The concepts described in the second part don’t require that you eliminate
communication technologies such as instant messenger or email. These tools
It is a great way to communicate. It could be a reactionary method to
Revert to less effective technologies in order to show off. However,
These principles will force you to eliminate digital messages from being constant
existence to something, which happens frequently. The world is without
The email address mentioned within the name of this book thus, isn’t an instance in which
protocols such as SMTP protocols like SMTP POP3 are eliminated. However, it is an area in which
you’re spending the majority of your time doing hard work instead of
discussing this work or bouncing around small tasks around in
messages.
This guidance is designed for a wide range of people. This is not just for children.
business leaders who want to revamp their organization’s processes or teams
seeking to operate more efficiently, solo entrepreneurs , and freelancers
trying to maximize their worth production, or even looking to increase the value of their employees
trying to make more of their personal communications habits
looking at them from the viewpoint of capitalist attention. So, in my
Examples span from the huge scale, with CEOs making radical adjustments
to the company’s culture on a smaller scale, like my own experimentation
by using systems borrowed from software development in order to move my
academic administrative tasks off my email and onto an organised
format.
The advice in Part 2 is applicable to every circumstance. If you’re
Employee of a company which still worships at the altars of hyperactive
Hive mind, for instance it is only possible to make certain adjustments you can make to
Your own, without causing annoyance to your colleagues. A little care is
you must consider when choosing strategies to implement. (I do my best to
Help you make this choice by highlighting instances of how different
Principles have been applied to the particular situation.) Similar to if you’re a
Entrepreneurs who start up, you’ll be in a position to try out radical innovative
working processes are different than when your job is as the chief executive of a huge firm.
However, I am convinced that any person or company that begins to
be able to think deeply about the hyperactive hive brain process think critically about the hyperactive hive mind workflow, and then
It replaces all elements by processes that are more
that are compatible with the reality in the functioning of our brains will result in a significant
competitive edge. Work’s future is becoming cognizant. This is a good thing.
that the more we understand and take seriously the way that human brains work that the more we understand how brains actually function, and
Explore strategies that are most compatible with these realities, the faster we’ll
Realize that the hyperactive hive brain even though it’s convenient, it’s unwise choice.
Ineffective method to manage our efforts.
The book is not to be interpreted as anti-technology or reactionary. On the contrary the message it conveys is genuinely forward-looking. It
acknowledges that we must unlock the full potential of digital networks
professional settings, we need to continuously and relentlessly work to make the most of
what we do with how we use. The challenge of tackling the weaknesses of the hyperactive mind is
It is definitely not an act of Luddism, if it is, in fact, the actual obstacle is
the pace of progress is yielding to the simple comforts of this uninspiring process at the
cost of the need for further refinement.
In this sense that, a existence without email is not an improvement, but rather
take a step into the exciting technological future that’s just getting started
to comprehend. The work of knowledge does not currently have its Henry Ford, but
workflow improvements that have an impact of the same magnitude that the manufacturing line
These are the inevitable things that will happen. I’m not able predict all aspects of the future, however, I’m certain
It won’t require checking your inbox each six-minute period. The world is not complete does not exist without
The email will be coming soon and I’m hoping this book will make you just as excited about it.
the potential I have as I could be as I.
Part 1
The Case Against Email
Chapter 1
Email reduces productivity
Uncovering the Costs and Hidden Benefits of Hyperactivity Hive Mind
The first time I met Sean I met him and he told me a story that was familiar to me about the importance of communication
his work place. Sean was co-founder of a small tech company which was
created internal-facing software for large companies. His company
employed seven people in the London office. They were described as
Sean described itas extremely active members of the hyperactive hive mind.
workflow. “We were using Gmail open on a regular basis,” he told me.
“Everything was handled via the email.” Sean would start with the process of sending and receiving
messages as soon as you wake up, and continues throughout the night. One
Employee even asked Sean to not send emails as late, based on they had the information
of emails from his boss of messages from the boss was stressing him out.
Then the excitement shifted to the next gear. “There was all this excitement
About Slack and Slack, we decided to test it,” Sean remembered. The frequency of back and forth communication was increased, especially following a client’s demands
They were given with access to the channels which allowed them the ability to monitor their channel and to ask questions.
Questions whenever they feel they were feeling “Constant interruptions throughout the day.”
Sean might feel tension as his attention flits from work messages to
messages, and then back to wear the ability of his brain to concentrate. He increased his capacity to think clearly.
to dislike his phone’s notification to be annoyed by pings. “I disliked it. The sound sends
I felt shivers in my body,” he said. Sean was worried about the mental strain of managing everything gave
This communication was hindering the effectiveness of his business. “I would
work until 1 a.m. each the night,” he said, “because it was the only time that I
He felt completely free of distracted.” He began to doubt the validity of all this constant
Chatter was crucial to mission. The moment he conducted a analysis of his team’s Slack
In his research, he discovered that the most used option was one which is inserted
animated GIFs to chat conversation. Sean hit an all-time low at the time he introduced
Two of his project supervisors abruptly left. “They were burned out.”
Sean’s irritated sense of how all the digital chatter can make us feel more
The word “productive” turns out to be an everyday sentiment. In the fall of 2019 as a part of
of the research I conducted for of this book, I asked my readers to take part in of a survey
on the importance of email (and related tools such as Slack) in the workplace.
lives. Over 1,500 people participated and a lot of them shared Sean’s
The frustration is not with the tools but with them that are obvious
effective ways to communicate, however, using the hyperactive hive mind-style
workflows they allow.
One of the threads in these responses was about the huge amount of
the communication that is that is generated through the workflow. “Every day there’s a flurry of
emails about scheduling, deadlines, and so on. They’re not very often used.
efficiently,” wrote a lawyer known as Art. George who was also an attorney, wrote about his
Inbox is described as having “an an avalanche of messages” that contain important information
get lost.
Another thread discussed how inefficient it is to stretch
conversations into endless back and forth messaging. “The Asynchronous
Nature is both a blessing as well as a negative,” an analyst from the financial industry known as
Rebecca. “It is a blessing that I am able to ask an inquiry or assign an assignment
without the need to locate without having to find. It’s a curse the sense that it is a curse
We expect that we check emails on a regular basis and will promptly respond
quickly.” A IT project manager complained: “Simple
conversations (that could be resolved in the space of a few hours) are not always resolved in a timely manner.
eventually, they begin a long email thread that is seen by an ever-growing number of
List of the recipients.” An official service administrator pointed out that the move of these
interactions with digital messages digital messages can be “overly formal” and “less
innovative or up-to-date.” She elaborated: “A project or task which could be
fairly easily completed by an entire group of people working in the same
gets more complicated when trying to manage all the back-and-forth email communications.”
Another argument that is often used to justify email’s decreasing productivity is centered around
on its capability to increase the volume of irrelevant information that it can suddenly
makes you think about processing. “I’m annoyed that I get numerous updates . . .
That are not related to my job,” said a teacher who was named Jay.
“People today confuse checking their email with actual work,” an editor wrote.
The name Stephanie. Stephanie. “There is a performing aspect of writing emails, as well as
sending everyone a message, such as “Look at all my work that I’m doing. It’s irritating.” As
An HR consultant named Andrea stated: “In at least 50 percent of the messages you
There are still open questions. . . . It’s like the shooter was a person who just killed
away from an email, not worrying about how I would respond to the email without worrying about how I could respond to it.”
Like Sean’s tale the instant messaging tools such as Slack were not freed from the
hooks by my respondents according to what I was told by a lot of readers as being simply
emails with faster response times. “Slack is a simple series of messages.
It allows people to post virtually without restrictions,” wrote an executive
Coach identified as Mark. “It’s awful.”
The stories above obviously are not true. They are anecdotes. But , as I’ll discuss in the
on the next pages, as you pay attention to the research you need to do
Literature, it becomes apparent that the issues the respondents referred to in the literature are
much worse than the majority of people even more serious than most. Email may have made certain
specific actions that are much more effective specific actions, however, as the research will demonstrate that the
hyperactive hive mind brain workflow that the technology enabled has been an
catastrophe for productivity overall.
Constant, Constant Multitasking Craziness
In the 1990s, Gloria Mark enjoyed an impressive professional set-up.
Mark’s research was focused on a discipline called computer-aided
Collaboration and work (CSCW) collaborative work (CSCW) like the name suggests explores ways to improve the effectiveness of collaborative work (CSCW).
the latest technology is able to assist people to work more efficiently.
Although CSCW existed since at the very least the 1970s before it was established in the late 1970s.
with a particular focus on subjects that aren’t as important such as management information systems, and
Automation of processes, was given an influx of enthusiasm in the late 1990s when computers
Internet connectivity and networks enable the development of innovative ways to work.
At the period, Mark was a researcher at the German National Research
Center for Information Technology in Bonn in Bonn, where she was able to tell
Me “work at whatever would like to work on.” Practically speaking, it was translated into her “going
deep” on a limited number of projects at one time that were mostly focused on
novel collaboration software. Alongside many other things, Mark worked on a
hypermedia system called DOLPHIN designed to make meetings more enjoyable
Effective with a document-handling system called PoliTeam was a good idea.
to make it easier to manage paperwork within the government department. It was customary to reduce paperwork within a government ministry
Germany Lunch was the most important dinner for the day. As Mark explained, she
She would eat long meals with her coworkers, followed by long walks
The campus was awash with these “rounds”–to take in their food and do work
Through interesting through interesting. “It was gorgeous,” she told me. “The campus was beautiful.”
There was a castle there.”
The year 1999 was the time when Mark determined that it was the right time to go back to her homeland in the United States.
Both husband and wife had been offered academic positions with the University of
California, Irvine, so they left, waved goodbye to the endless stretch of
lengthy work that is that is accompanied by leisurely meals and afternoon strolls with the
castle, and then headed to the west. After arriving at an American academic position, Mark was
I was immediately was struck by how busy everyone was. “I experienced a difficult time.
focus,” she said. “I was overwhelmed with all these projects to tackle.” Then there was the long
the meals she ate lunches she enjoyed in Germany were the meals she enjoyed in Germany became a distant memories. “I only had
It was time to take a sandwich or a salad to eat lunch,” she added, “and when I returned,
I could imagine my colleagues at work doing similar things eating lunch in
on their computer screens.” I am interested in finding out the extent to which these are.
The way of working had changed. Mark convinced a local know-how sector
company to permit the research group to observe 14 students from the company.
employees working for more than three hours watching at their shoulders, and focusing on the exact
keeping track of the way they spent their time. This resulted in a well-known paper
or infamous, depending on your perspective–presented at a 2004
Computer-human interaction conference with an intriguing title that includes quotes from
A research subject’s description of her typical day at work: “Constant,
Constant, Multi-tasking Craziness.”1
“Our study confirms the findings of a lot of our colleagues and us already know.
have been observing informally for some time: that work on information is extremely
The paper is fragmented.” Mark and her co-author, Victor Gonzalez, write in the paper’s
Discussion section. “What amazed us was precisely how dispersed the discussion section was.”
work.” The central finding from the study is after you have eliminated formally
planned meetings, the employees they supervised were able to shift their focus to
A new task is introduced every three minutes , on an average. Mark’s experiences of
Then she was caught in a variety of directions, she finally arrived in
California wasn’t unique to her, but it was an all-encompassing
Property is beginning to appear in the realm of knowledge work.
When I was asking Mark the reason for this fragmentation She replied
Quickly: “Email.” She reached this conclusion partly in part, by re-reading
the relevant the relevant literature. Since the 1960s at most the researchers have been
monitoring the way managers spend their time at work. Although managers are the
The categories they tracked have evolved over time There are two categories.
The most important types of efforts that are consistent “scheduled meeting” and
“desk to work.” Mark pulled out the results on the two categories in a
The series of papers began in 1965, and concluding with an update in 2006 to her
The original study of multitasking.
When Mark combined these results into a single table and a clear trend emerged.
emerged. From 1965 until 1984, employees who studied were able to spend around 20
The majority of their time is spent in desk work , and about 40 percent of them are in
scheduled meeting. Based on studies conducted since 2002, these figures are approximately
swap. What’s the explanation for this shift? As Mark notes, the reason lies in the space between
the studies conducted in 1984 and 2002, “email became widespread.”2
As email became a part of the modern workplace, employees were no longer required
to be in the same room with their coworkers to talk about their tasks, in the same way
You can now trade electronic messages at any time that is you find it convenient. Because
Email counts as “desk working” when we look at these study, but we also find time spent at desks
The amount of work you do increases as the time you spend in scheduled meetings declines. Unlike scheduled
meetings, but discussions held via email flow
asynchronously–there’s usually a gap between when a message is sent and
In the end, the interactions that were compacted were once ascribed to
Synchronous meetings are now dispersed into a broken time of fast
checking inboxes throughout the day. In Mark Gonzalez’s research, they were able to check inboxes throughout the day.
the average meeting scheduled took around forty-two minutes. In contrast, the
average amount of time spent in the email inbox prior to changing to something different
was just two minutes and 22 seconds. Interactions now occur in
small pieces of material, separating the other activities that comprise the typical
The day of the knowledge worker.
It’s there, then in these nondescript data tables taken from CSCW papers.
Published more than an entire decade back, is where we can find the first studies to be conducted
The evidence supports the hyperactive hive-mind theory I have outlined in the book’s
introduction. However, we shouldn’t put too much importance on the mere fact that it’s an
One study. It is fortunate for us that it was about the same time Gloria Mark
started to research how technologies for communication were changing
research, researchers started asking similar questions.
The paper from 2011 that appeared in the Journal of Organization Studies replicated
Mark Gonzalez’s groundbreaking work involved shadowing 14 teens
employees of the workplace of an Australian Telecommunications company. Researchers
It was found that, on average, the workers who they monitored divided their working hours
to the eighty-eight different “episodes,” sixty of which were dedicated to
communication.3
They summarized the data as follows: “These data . . . appear to offer assistance
to the idea that knowledge workers are dispersed
working days.” In the year 2016 the same paper, co-authored with Gloria Mark, her team
utilized tracking software to observe the behavior of employees during the course of a study.
department of a large company and discovered that they had looked up email, and on
average, over seventy-seven times per day.